AN IT and business software provider is investing further in the next generation with the appointment of a new apprentice.

Kidderminster-based Minster Micro Computers has taken on 17-year-old Nicole Heaton as a digital marketing apprentice, part of its ongoing commitment to providing career opportunities to young local talent in the county.

Miss Heaton will spend the next 12 months working closely with the award-winning firm’s marketing team, while also undertaking a level three diploma in digital marketing. As part of her role she will support the creation of Minster’s marketing campaigns and further develop the firm’s blogs, social media presence and website content, also helping to coordinate events and the company’s public relations programme. She will also work closely with the Worcester Road firm’s management team to learn more about the business and its clients, with the potential to secure a full-time post next year.

Minster’s financial director Susan Marlow, said: "As a business we are at the forefront of new technology and IT systems in business, but we also see the importance of investing in young, talented people and giving them the chance to shine. We’ve been delighted with the progress our current apprentices have made and it was the right time to bring in another high calibre apprentice on the all-important marketing side as we showcase ourselves in new markets and launch new products. Nicole is already proving to be the perfect fit and a great asset. She constantly wants to develop herself and has the perfect blend of skills, ideas and energy we need for the future.”

Miss Heaton added: “To join the team at Minster is an amazing opportunity for me and I am looking forward to playing a role in the company’s future.” She joins Minster’s three current IT and engineering apprentices who joined the business last year. With more than 20 employees, Minster has more than 35 years’ experience supporting a variety of businesses with their infrastructure and software.