Vale of Evesham tomatoes to star in new Walkers crisps ad tonight

Worcester News: Fruits of the Vale to star in new ad tonight Fruits of the Vale to star in new ad tonight

FRUITS nurtured in the Worcestershire countryside will star in a new advert for a much-loved British brand.

Tomatoes from the Vale of Evesham were selected as the tastiest of the bunch by Walkers and tonight viewers will be able to see football legend Gary Lineker embark on a journey across the UK to source new flavours.

The new advert, which airs in the break of Coronation Street on ITV, sees Gary hitting the road on a red tractor to see where Walkers source the home grown ingredients He even took time to visit the county with his father, Barry Lineker, a former fruit and veg market trader, to learn about the best of British fruit that flavours the re-launched prawn cocktail and tomato ketchup flavour crisps.

Marianne McGoldrick, marketing manager for Walkers, said: “We’re really excited about the new ad which showcases Walkers home grown ingredients and think viewers will love seeing Gary on his journey across the UK.”

The star begins his journey in a bustling town before travelling through rolling hills, pouring rain and a barn full of Somerset cheddar.

Commenting on the advert, Gary said: “Driving a tractor is a lot harder than it looks - especially when the script calls for it to be driven across a suspension bridge and you’ve got a huge fear of heights.”

Comments (5)

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10:24am Fri 8 Mar 13

pronstar says...

We’re really excited about the new ad which showcases Walkers home grown ingredients and think viewers will love seeing Gary on his journey across the UK

Yeah I can't wait

Aside from the money, I wonder why the 'boy lineaker' feels the need to promote junk food.
[quote][p]We’re really excited about the new ad which showcases Walkers home grown ingredients and think viewers will love seeing Gary on his journey across the UK[/p][/quote] Yeah I can't wait Aside from the money, I wonder why the 'boy lineaker' feels the need to promote junk food. pronstar

6:44pm Fri 8 Mar 13

wellie boot says...

Wow good journalism,fantastic really local news, whatever next a lettuce from Bristol is spotted in Roys Rolls in Coronation Street!!
Wow good journalism,fantastic really local news, whatever next a lettuce from Bristol is spotted in Roys Rolls in Coronation Street!! wellie boot

10:04am Sat 9 Mar 13

Djw1978 says...

Pronstar....do you ever have anything good or positive to say about anything ever?
Pronstar....do you ever have anything good or positive to say about anything ever? Djw1978

12:04pm Sat 9 Mar 13

stu2010 says...

I know plenty of cabbages in the vale that could have starred
I know plenty of cabbages in the vale that could have starred stu2010

12:37pm Mon 11 Mar 13

pinkfluff says...

Djw1978 wrote:
Pronstar....do you ever have anything good or positive to say about anything ever?
Not normally no.
[quote][p][bold]Djw1978[/bold] wrote: Pronstar....do you ever have anything good or positive to say about anything ever?[/p][/quote]Not normally no. pinkfluff

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