A BUSINESS travel agency that today celebrates its 25th anniversary has marked the occasion by unveiling its new look identity and company name.

BookOTel, which is one of the largest business travel agents in the country, will now be known as the ArrangeMy Group.

They hope this will better reflect its diverse range of services in arranging travel, accommodation, events and venue finding for its clients.

The award winning Worcestershire-based company, which is headed up by father and son team Simon and Nick Scott, continues to grow from strength to strength.

Last year the firm moved from its previous offices in the Barbourne area of Worcester to a larger site on Berkeley Business Park, and now employs more than 60 people.

It prides itself on being a family run business that places client needs at the heart of its business model.

Simon Scott, chief executive, said: "We’re delighted to be celebrating 25 years in the business and we felt the time was right to refresh our brand and image.

"Our company has continued to grow and develop and we wanted to better reflect the services we offer.

"As a company we are continuing to develop and expand and the next few years will see an exciting period of change for us. We have a lot of experience across the sector with clients across the country – we’d like to thank them for their continued support.

"We must also pay tribute to our fantastic team who work with us as their commitment and hard work has helped the company retain its position as a market leader in the industry."