Buying a kitchen is a major investment, so it's important to know that it will stand the test of time as well as being a stylish addition to your home. Kitchen Units Direct, which has built its reputation on customer satisfaction and quality, offers a wide choice of kitchens specially selected from top quality kitchen companies and manufactured to the highest standards.

Customers can choose a ready-assembled or self-assembly kitchen, supplied as sturdy, rigid units rather than a flat-pack, and Kitchen Units Direct provide as much or as little assistance as is required. Professional fitting teams, with expertise in gas and electrical installation, can either install just the kitchen units or carry out supplementary work such as plastering, tiling, plumbing and carpentry.

"Our contractors have worked with us for several years, so we have no doubts about their reliability," explains Paul Goddard, who set up the family-run business five years ago. "We pride ourselves on offering a truly professional service, as well as maintaining a friendly approach with absolutely no sales pressure."

Word of mouth recommendations have created plenty of new business for the Bearwood company, with clients appreciating the support offered at every stage of the purchase and installation. The process begins with a visit to the showroom or its online counterpart on the easy-to-use website, where customers can browse the huge choice of designs available, before a home survey visit is made. Kitchens can be made to measure or chosen from an existing design.

"There's almost too much choice!" Paul jokes, indicating the selection of traditional and contemporary kitchens on display. "Clients can have virtually anything they want, colour-wise, and the doors alone are sourced from three or four different suppliers. We can also source most makes of kitchen appliance if requested."

Cupboards featuring carved wood, fretwork or glass fronts are some of the choices available, while solid or laminate worktops come in a variety of colours. A popular feature at the moment is the latest anti-slam technology for drawers and cupboards, which Paul says has really taken off this year.

With all kitchens carrying a 10-year guarantee, Kitchen Units Direct ensures that customer satisfaction is a top priority.

Kitchen Units Direct, 16 Abbey Road, Bearwood, Birmingham. 0121 434 5552