A KIDDERMINSTER man has won a BMW Mini after designing the winning logo in a national competition.

Steve Pratt, 44, of Offmore Farm, received his £10,700 car after entering a contest run by Conquest Personal Care to find a logo for its flagship toiletry brand.

He said it was the prize that inspired him to enter the competition. "It seemed like a good idea because it was a prize which was definitely worth winning," he explained.

"It was great. Somebody rang up and said I had won a car. It was better than the average day."