STRESS-FREE shopping could soon become a reality now Tchibo, the leading European retailer, has opened a store in Kidderminster.

Tchibo - the only retailer in the world to change its entire product range every Wednesday - opened its store at 5 Vicar Street this week and offers quality homeware and fashion in a coffee shop setting.

David Haimes, Managing director, Tchibo UK, said: "Tchibo is delighted to be opening its first store in Kidderminster creating more than six new jobs for the area, and we're confident residents will be surprised by the innovative range of quality low price goods Tchibo sells."

Products on offer at the store are carefully sourced by Tchibo's trend scouts to ensure high quality and reasonable prices.

On top of this, Tchibo is also a coffee bar with great lattes, cappuccinos and pastries so shoppers can relax after shopping.

Initial customer promotions will include a weekly calendar displaying the current themes in store, as well as money off vouchers.

A live local radio broadcast will take place on Wednesday, December 10 with a variety of competitions including a chance to "change your life with Tchibo".

Tchibo products can also be bought online at www.tchibo.co.uk