A MAN has been taken to hospital after a collision on a busy Worcestershire road.

The man, in his 30s, was taken to the Worcestershire Royal Hospital with neck pain after the accident.

Emergency services were called to the scene just before 9am this morning on the B4090 in Droitwich.

A black Ford Ka and a blue Ford Ghia had collided near the Copcut roundabout.

An ambulance, a rapid response vehicle and the police were all in attendance.

Any witnesses are asked to contact the police on 0300 333 300, quoting 1295/170510.