Sainsbury's asks customers to tackle food poverty

Supermarket asks customers to tackle food poverty Supermarket asks customers to tackle food poverty

SAINSBURY’S stores in Worcester are encouraging people to help tackle food poverty by taking in a nationwide food drive this weekend.

Staff in Sainsbury’s Blackpole and St John’s branches will be taking part in the second annual Million Meal Appeal, which has been organised by Sainsbury’s and FareShare, the national charity tackling hunger across the UK.

This year’s appeal will see more than 900 stores involved in the two-day food-drive to help 720 charities and community projects which FareShare supports.

Customers will again be able to choose to donate an item from the Million Meal Appeal shopping list which consists of long-life products including tinned goods, dried pasta, pasta sauce, rice, tea and instant coffee.

The items are bought as normal and then placed in the collection box after checkout.

Online customers can also choose to make a £1 donation until Tuesday.

Last year’s Million Meal Appeal saw enough food collected at the Blackpole and St John’s stores to provide 4,000 meals to charities.

Comments(1)

Tony Pingree says...
4:59pm Sat 6 Oct 12

I read very carefully the above story but it doesn't say what exactly the multi-billion pound business Sainsburys are contributing to this excellent idea.

Do they donate the profit from any of the extra food they are selling?

Do they match item for item any of the food contributed?

Did anybody ask?

Just wondered.

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