WORCESTER Warriors chief executive Jim O’Toole is confident Dean Ryan’s men will be competitive in next season’s Aviva Premiership.

O'Toole believes Warriors are well prepared for life at the top table of English rugby after securing an instant return with a dramatic one-point aggregate success in the Championship play-off final last week.

He said: "We've seen a real progression on the pitch over the last year and Dean has continued to build a squad which can compete in the Premiership.

"We have had significant investment from Sixways Holding Limited and that has allowed us to focus on the club's long-term strategy and ensure we continue to move forward year after year.”

Warriors had a sell-out crowd for last Wednesday's second leg against Bristol, as supporters packed into Sixways to enjoy one of the most exciting matches ever played in Worcester.

O'Toole admits the club will be looking to raise the bar over the summer to give fans every reason to turn up at Sixways next season.

He said: "We know there is an appetite across Worcestershire and the West Midlands to watch Premiership rugby and now Sixways will offer that once again.

"Before next season, we will be developing our matchday offering so every supporter is getting a matchday experience and customer service that makes them want to return week after week.”

With the extra footfall expected at Sixways following the club's promotion, O'Toole has also targeted an increase in sponsorship.

He said: "This is a golden time for Warriors as we are in the strongest position we have ever been in.

"We will be looking to develop even better relationships with our existing sponsors and work with new sponsors as we know there are businesses which will play an important role in our future.

“There is also the events’ and conferencing side of our organisation which has continued to flourish during our season in the Championship and that will continue to be a major focus for us.

"We have always set our sights on bringing long-term sustainable success to this club so we are all very excited now we have returned to the Premiership.”