POPULAR Worcester furniture store Insitu has been open again for customers since June 15, after closing during lockdown, maintaining a proud record of providing stylish interiors for people’s homes in the city and nationwide for 35 years and counting.

Established in 1985 by furniture designer Jonathan Macmillan, the Insitu store in Friar Street, Worcester, is where the very best in affordable, contemporary furniture design, accessories and lighting come together.

Jon said he always wanted to be involved in and run his own business. He wanted to be his own boss and manage himself.

Describing his business, he said: “Set over three floors, Insitu is a unique blend of style, beauty and quality. The biggest names in contemporary furniture design are available including Ligne Roset, ROM, Stressless, Varier, Fama, and Collins and Hayes.

“We are proud of the extensive range of beautiful furniture we have here and because the store is so large we even have dedicated areas for certain manufacturers.”

Jon runs the store with a close-knit team of designers and experts. Customer facing, there are Dan and Nadine while Debbie looks after accounts and Roger is the face of the delivery team.

Jon added: “Having been in Worcester for 35 years years, Insitu has seen customers from all over the UK come to the shop, visit at trade shows or browse the website. Many current customers are family members of people who bought from the store years ago which is a great testimonial in itself.”

Insitu re-opened it’s doors post-lockdown on June 15 in line with the most recent government guidelines.

Jon said: “Customers are free to turn up without an appointment but social distancing will be respected in store. The website is also being constantly updated and there is a monthly mailing list people can join for more offers and news from the team.”

Currently Jon and the team are preparing for the latest Stressless designs and there are great offers in store now as part of the belated summer sale, he said.

 Insitu is supporting our Love Local Business campaign, which encourages our readers to spend their money locally to help traders recover from lockdown. Launched by the Worcester News and sister titles Malvern Gazette and Evesham Journal, our campaign profiles businesses online and in print.

Campaign sponsors now include Crowngate Shopping Centre, Herefordshire & Worcestershire Chamber of Commerce, Worcester BID, Visit Worcester, Tom Cook Carpets and Worcester City Council, as well as the University of Worcester.

Any business which wants to be featured, contact Dale Godliman on 01905 742372 or dale.godliman@localiq.co.uk