MAJOR work to regenerate a part of Worcester gets underway this week.
This Friday (July 29) sees the official commencement of work on the Shrub Hill regeneration project.
When built, it will contain more than 400 homes as well as a hotel, gym, multi-storey car park, food and beverage outlets and multiscreen cinema, and a ten-pin bowling alley.
The £150million project from Sherriff Gate is expected to create dozens of jobs in the city and provide a major boost to Worcester's economy.
Councillors finally signed off on the plans back in February after years of discussion and debate over their scope.
In total, 468 new homes will be built, with phase one seeing 213 of these being built.
This, according to Sherriff Gate, will bring in around £340,000 more to the city in council tax each year.
Stennard Harrison, managing director of Sherriff Gate said: "We are very excited that after many years of dedicated hard work by many people and organisations, this project, which is very dear to my heart, has finally commenced.
READ MORE: Green light given for Shrub Hill work
"Shrub Hill was included as one of the major areas for regeneration in the Worcester City Centre Masterplan and we are delighted to be bringing this to fruition in partnership with the City Council planners.
"Phase 1 of the site has already been cleared for work to commence on the first of 213 apartments.
"We have in excess of 100 men ready to uplift one of the major gateways into Worcester.
"This project is fantastic news for the City and this will start the complete continuity of the whole development."
Worcester MP Robin Walker welcomed the news, saying it was "hugely exciting" for work to get underway.
He said: "More homes, more jobs and more opportunities for apprenticeships are all welcome benefits of this development, but most exciting of all will be the breathing of new life into this part of the city.
"With more people living close to the city centre and enjoying the new leisure facilities this area will offer, this development should strengthen footfall in the High Street and benefit the whole city."
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