A NEW pop-up shop will celebrate British businesses in Worcester city centre.

Online retailer Hope and Story sells a wide range of British-made products and will have a physical presence at 43 Friar Street selling products in the build-up to Christmas.

The retailer's owners Betsy Vickery and Lizzy Waterhouse say they are also looking to set up in the city permanently. 

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Betsy Vickery said: “Following a series of successful trade shows and events, we realised that consumers want to return to the high-street post-pandemic and enjoy meeting friends and family members while shopping in person.  

"We are, therefore, incredibly excited to launch our new pop-up shop and already have plans in place to hopefully establish a permanent retail presence on Worcester’s high street in early 2023 - giving local consumers the opportunity to see what these fantastic independent brands have to offer.”

Products such as homeware, fashion, gifts and food are on offer at the pop-up shop.

The shop will remain on Friar Street until January 2023.

Hope and Story's pop-up shop opened on September 28.

The brand was launched in 2021.