Alton Towers Resort has revealed a first look at its new attraction opening later this month.
Those brave enough to experience the new ride, The Curse at Alton Manor, will be confronted with flying demons, levitating dolls and haunted chandeliers.
The ride shares the story of Emily Alton, the troubled daughter of a pair of Victorian high society figures who prefer partying to parenting, until one night when they disappeared into thin air.
Emily was the only person remaining and some say she continues to haunt Alton Manor to this day while looking for the one thing she was denied of – play.
Visitors will be taken through a dozen scenes on a step-by-step journey as Emily seeks revenge.
Audio technology is used to make it seem like Emily is talking directly to visitors and advanced 3D projection-mapping brings each scenario to life.
Among those scenes is The Grand Hall, where a party becomes a scene of death with skeletal bodies lying slumped at tables.
Visitors will gain a chilling insight into the mind of Emily in the Demon Doll Workshop where an operating table sits in the centre with human-size dolls lining the walls.
The Attic is where the lonely and forgotten child had just a doll’s house to keep her entertained.
Creators of the ride have also hidden fairytale easter eggs in all the rooms that visitors are encouraged to discover.
The new ride opens this weekend on Saturday, March 18 and to book your visit, you can visit the Alton Towers Resort website.
Bianca Sammut, Divisional Director at Alton Towers Resort, said: “We’re delighted to finally be able to take the wraps off The Curse at Alton Manor and welcome those brave enough to enter.
“We’ve harnessed the power of cutting edge technology to provide a fully immersive experience that blurs the line between reality and Emily’s demonic world.
“Visitors will even seem to disappear in front of their very eyes as a result of a spine-chilling array of special effects and visuals that have never been seen before from a UK theme park.
“Child’s play, this isn’t. Emily is waiting … The question is, dare you experience what she has in store?”
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