A WORLD famous motorcar factory aims to become a top destination not just for car lovers but also for food lovers to fill up their tanks. 

The Morgan Experience has formed a partnership with Faun to become 'a true destination for food lovers'.

The Morgan Experience, based at the historic home of the Morgan Motor Company in Malvern, is partnering with fellow Malvern-based company, Faun, to enhance its food and drink offering.

Worcester News: CHANGES: Morgan Motor Company and the Morgan Experience have formed a partnership with Faun to become a food destination CHANGES: Morgan Motor Company and the Morgan Experience have formed a partnership with Faun to become a food destination (Image: Morgan Motor Company)

Each year, more than 20,000 visitors from around the world walk through the doors of the Morgan Experience Centre – which is home to a range of different experiences including Morgan’s famous factory tours, retail shop and ever-popular hire car operation.

From November 20, visitors will be able to enjoy a seasonal and locally-sourced menu, with an all-day brunch and lunch offering. Speciality coffee will also be served alongside Faun’s pastries and cakes.

The partnership with Morgan Experience will mark Faun’s second location in Malvern. Its original bakery, coffee shop and kitchen in Malvern is a popular destination for locals and tourists alike.

Open Monday - Saturday, ‘Faun at Morgan Experience’ will offer table seating or an array of comfortable sofas for those looking to relax and soak up the Morgan atmosphere.

The seating area is shared with an ever-changing display of Morgan cars, with the walls adorned with period Morgan photography and artwork.

The Morgan café is nestled in the heart of the Morgan Experience Centre, just metres away from the hallowed red brick buildings which have been home to Morgan car production since 1914.

Beth Ingham, head of experience and brand extension, at Morgan Motor Company, said: "Since its official opening three years ago, it has always been our aim to make the Morgan Experience Centre a destination for everyone.

“Whether you are a lifelong Morgan fan making a pilgrimage from the USA to soak up all our brand has to offer, or a local resident looking for great coffee to meet friends, the new culinary offering from Faun underpins everything we do.”

Shona Kelly and Jon White, owners of Faun, said: “We are honoured to be given this opportunity to partner with the Morgan Experience Centre.

"Our approach to food and drink is perfectly aligned with Morgan’s core values of attention to detail and high-quality craftsmanship."