A MAN regarded as one of the world’s top business gurus is coming to Worcester next month to give a talk to the region’s captains of industry.

Australian Brad Sugars was a a multi-millionaire by the age of 26 after transforming a number of businesses with his original ideas.

He now describes himself as a “temporarily retired entrepreneur”.

He set up the firm ActionCOACH, which is widely recognised as one of the world’s leading business coaching companies, and has transformed the fortunes of many firms all over the world.

Mr Sugars, now aged 38, will be telling his audience at Worcester Rugby Club how the current tough economic climate can be the best for growing businesses.

He will also reveal 28 successful strategies that companies can implement to aid their fortunes at the current time.

Herefordshire and Worcestershire Chamber of Commerce chief executive Mike Ashton said: “Brad Sugars is an inspirational entrepreneur and this is an excellent opportunity for all local companies to get some really sound advice from somebody that has had international success.

“In these interesting economic times it is essential to take these opportunities and we will be encouraging as many member companies as possible to attend.”

Bromsgrove-based ActionCOACH business coach Mary Collin said: “This is a fantastic coup for Worcester that we have Brad Sugars coming to help give us a shot in the arm.

“I’ve spoken to many in the business community about this event – and in the business world it is almost akin to Elton John or Madonna coming.

“The impact he makes on audiences is incredible.”

Business is Booming by Brisbane-born Brad Sugars is on Wednesday, October 7. The event starts at 10.30am with registration and networking from 9am.

Tickets to the inspirational talk, which are limited in number to 650, cost £49 plus VAT.

To book and for further information, visit business isbooming.co.uk or call 01452 751010.