HIGH street toy store The Entertainer is set to open at Kidderminster's Swan Centre this winter.

The UK's fastest-growing toy retailer is currently being fitted out in a 5,000 square foot two-storey space on the ground and first floor levels of the town centre shopping mall.

Richard Dunling, asset manager at Edinburgh House Estates, which runs the Swan Centre, said: "We’re very excited that the Swan Centre is attracting new and exciting brands and we are delighted to have The Entertainer joining us.

"We look forward to sharing more news over the coming months.”