AN inventor and his staff swapped the office for the recording studio to sing a jingle for a television advert showcasing home and garden gadgets.

Staff at Worcester-based Gtech - including owner and entrepreneur Nick Grey - were in the mood for music in an advert broadcast this week.

Worcester News: FRESH: Gtech products featuring in the new advert FRESH: Gtech products featuring in the new advert (Image: Gtech)

Other members of the Gtech staff to take part were Jenna Webb, Ellen Cakebread, Alice Greany, Tezza Williams and Liam Hughes as they recorded ‘Get The Gtech Out’. The company, based in Brindley Road in Worcester, was founded by Mr Grey, who developed the world’s first cordless floor sweeper.

The 'catchy jingle' was written in-house and accompanies Gtech’s new advert showcasing its range of floorcare and garden equipment – including the latest AirRam Platinum.

Worcester News: SONG: Gtech staff record the new advert SONG: Gtech staff record the new advert (Image: Gtech)

Recording took place at a studio in the Worcestershire countryside before the soundtrack was put to visuals put together by Gtech’s creative team.

Jenna Webb, aged 24 and a customer excellence representative from Worcester, said: “The ad was a pleasure to be a part of. I had great fun, and it was so nice to collaborate with other departments at Gtech to create a catchy jingle.”

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Liam Hughes, 22, one of Gtech’s quality engineers, added: “It was definitely a very creative step up from my usual job here at Gtech, it was interesting to see the studio where we recorded the vocals - Nick even mentioned it may have hosted Black Sabbath at one point in their career!

“It was nice to be able to participate in something that will now be used in the future to help drive the increasing success of the company.”

Nick Grey, the well-known face of the Gtech adverts, said: “Our staff here at Gtech are one of our biggest assets and it was great for some of them to be involved in areas of the business they wouldn’t normally be part of.

“The new advert and jingle is catchy, and one we hope will stick in people’s heads – and encourage them to Get The Gtech Out!”

Gtech is not the first company to use its own staff to feature in its adverts. Halifax famously used its staff including the unlikely star Howard Brown in a campaign which ran between 2000 and 2008.

Gtech has sold 20 million of his cordless power sweepers, expanded into garden power tools and featured twice on the Sunday Times Rich list with £120 million in the bank. After the company's success, Gtech became a sponsor of Brentford FC and the club's Gtech Community Stadium.